The Unicorn Within

SKU: PR273371

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Sale price$84.00

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**Unlock the Power of Innovation with 'The Unicorn Within'**
Discover the secrets to transforming your established company into an innovation powerhouse with Linda Yates’ groundbreaking book, 'The Unicorn Within'. This essential guide, published by Harvard Business Review Press, delves into the art of fostering agile and impactful new ventures. Yates, a titan in the world of corporate growth and the founder of Silicon Valley's Mach49, provides a transformative twelve-week program tailored for enterprise success.

With this book, you will learn how to easily unlock your company's latent entrepreneurial potential. Say goodbye to the notion that corporate giants can't innovate like startups. Yates equips you with the tools to harness your organization’s resources—including talent, data, and customer insights—to create and scale breakthrough products and services. Whether you're an executive looking to spearhead innovation or an intrapreneur ready to make a mark, 'The Unicorn Within' offers actionable strategies to realize growth like never before.

In addition to a detailed roadmap for building high-performing teams and identifying customer pain points, Yates introduces a blueprint for creating your very own incubator and accelerator. This process not only empowers your employees to take initiative but also allows you to circumvent the stagnation of corporate bureaucracy. With insights on establishing a new-venture team and board, this is a must-have resource for any organization committed to leading in the innovation space.

Transform your business dynamics today and step into the realm of entrepreneurship with 'The Unicorn Within'. It’s the tool you need to dominate the market and outpace the competition.

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