Behavioral Science in the Wild

SKU: PR230701

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Sale price$95.00

Description

Unlock the secrets of human behavior with 'Behavioral Science in the Wild.' This essential resource offers managers vital insights into applying behavioral insights research to foster effective changes within workplace operations. Written for both practitioners and academics, this book dives deep into the practical application of behavioral science, enabling managers to transform theoretical knowledge into actionable strategies.

Co-authored by prominent experts, Nina Mažar and Dilip Soman, this book builds on foundational theories explored in 'The Behaviorally Informed Organization,' providing invaluable guidelines on how to utilize specific research findings to address real-world business and policy challenges.

Discover prescriptive advice on implementing behavioral change techniques that resonate with employees, enhance productivity, and lead to sustainable improvements. 'Behavioral Science in the Wild' serves as a crucial guide for leaders aiming to cultivate an informed organization where strategic behavior insights drive decision-making and policy formulation.

Whether you're a manager seeking innovative solutions or a researcher interested in practical implications of behavioral insights, this book is your ultimate companion for exploring the intersection of behavioral science and organizational effectiveness.

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